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New Brand Announcement – March 27

The university will announce its new brand on Wednesday, March 27 at 10 a.m. in the Energy Systems and Nuclear Science Research Centre, Atrium.

Over the past several months, the has engaged the campus community in a rich dialogue about our university’s identity and how we can better align with the original vision and mandate of the university.  The university has now accepted the recommendation of the Brand Advisory Group to move forward with the new brand.

Following the new brand announcement, the university will work on the transition in support of the new visual identity. The Communications and Marketing department will lead this transition, with the support of stakeholders across the campus, in a phased approach. We expect to introduce significant changes to the identity across our campus after Convocation in June and leading up to September, when we will host a celebratory launch as we welcome our campus community back for the new academic year.

Over the next several months, the Communications and Marketing department will keep the campus community up-to-date and informed through our Brand Central website, where you will find the resources needed to help us through this change.

Our new brand belongs to all of us, and it will provide our campus community with a new and exciting platform from which we can share our story and shape our future. The possibilities for our institution are boundless as we build on this new brand to engage others in what our university can bring to them and to the world.

For more information, contact brand@uoit.ca.