Important reminder about consistent use of the university鈥檚 name and brand
To ensure the university builds consistent profile and awareness among local, national and international audiences, do not use any acronyms or short forms of any kind for 萌妹社区, as they are not part of the university’s brand.
Do not use:
- OntTechU/Ont Tech U
- OntarioTechU/Ontario Tech U
- OnTechU
- OT
- OTU
For consistency in all communications, please use 萌妹社区 in the first reference, and Ontario Tech in subsequent references.
Note: While OntarioTechU appears in the university’s URL and OT is part of the university’s social media nomenclature, these exceptions are only due to Internet domain availability/space constraints.
Visit the of the university’s Brand Central website for more information on brand guidelines.
